SportenSklad.bg is an online store for fitness equipment, sporting goods, nutritional supplements and hiking equipment. Its diverse range places demands on both customer navigation and the management of information, orders and deliveries.
The Viste team has been working with SportenSklad.bg from 2020 to the present. Our work on building and developing the OpenCart store includes a custom redesign, platform upgrades, speed optimisation and on-page SEO. We also developed integrations with couriers, payment services, external suppliers and the PRIM warehouse management software.
Custom design and product catalogue navigation
We carried out a complete redesign with a custom visual identity tailored to SportenSklad.bg and the store’s different product ranges.
Organising navigation was a key part of the work. We developed a mega menu that structures the main categories and subcategories and provides direct access to the different product groups. It helps visitors navigate the range, from cardio and strength training equipment to sports accessories and hiking equipment.
The design brings together product offers, promotional highlights and the information customers need to make a selection and purchase.
OpenCart upgrade and speed optimisation
We upgraded OpenCart as part of the store’s technical development. The work included adapting the project to the updated version and ensuring compatibility with the existing features and integrations.
We also carried out PageSpeed optimisation, focusing on faster loading and smoother store performance. With a catalogue containing many categories, product images and offers, performance is important to the everyday user experience.
One Page Checkout with Econt, Speedy and Pigeon
We implemented a single-page checkout that brings together the required information and delivery and payment choices in one process.
We integrated Econt, Speedy and Pigeon to connect the choice of courier service with the order. The aim is to give customers clearer steps to follow and make delivery information part of the order fulfilment process.
Card payments and instalment purchases
We implemented an integration with BORICA for card payments and with UniCredit for purchasing goods in instalments.
These options complement the purchasing process and give customers a choice based on the order value and their preferred payment method. Instalment purchases are particularly suitable for higher-value product ranges, such as fitness equipment and massage chairs.
Integrations with external suppliers, sila.bg and PRIM
We developed integrations with external suppliers, including sila.bg, as well as a connection to the PRIM warehouse management software.
This part of the project connects the OpenCart store with the systems and partners involved in the business’s daily operations. The integrations are tailored to the required data exchange and SportenSklad.bg’s specific processes.
The development of the store therefore covers both the customer-facing experience and connections with external systems.
On-page SEO and long-term development
We carried out on-page SEO as part of our work on the store, focusing on content presentation and organisation.
Since 2020, we have continued to develop the project according to the client’s needs. The custom design, platform upgrades and integrations are part of our long-term work on an OpenCart store serving a diverse product catalogue and multiple connected business processes.

